Gold Grilles and Pink Coilovers: The Trucks of SEMA 2026

On the truck side of SEMA 2026, the paint job started underneath. Walk the outdoor lots and the color is in the suspension: teal tie rods, pink links, red coilovers, gold steering and, on one black Super Duty dually, a red chassis engraved to match its gold engraved wheels and gold grille bars. The doors on that one read "Cabrera" in script with crowns. It was the loudest truck we saw on Thursday, Nov. 5.

Fusion Bumpers graphics ran across two more Super Dutys with their own themes, the gold "Black Nugget" and the teal "Black Ice." The TIS display was a lot of its own: lifted and lowered F-150s, a pink GMC Sierra HD, a white Hummer H1 on gold beadlock-style wheels and a black Escalade on big polished TIS wheels.

Inside, the wheel companies brought the trucks closer to the carpet. Forged Life had a white Super Duty badged "Pavement Princess," pink from the bumper lights to the coilovers. Liberty Forged showed a 1960s Ford crew cab turned slammed dually hauler with "Ghetto Hauler" on the headboard.

Almost none of these trucks had an owner or builder posted, so every caption sticks to what is painted, printed and bolted on. If one is yours, tell us the rest.

Outside: the lots

Gold and teal: the Fusion Bumpers trucks

Inside: the wheel booths